Client Success: Creative Agency Executive Realignment

A fast-growing advertising agency was experiencing leadership strain—client demands were high, profitability was flat, and the CEO was overwhelmed wearing too many hats.

Day One was brought in to assess the leadership structure and refocus the business for long-term health.

I conducted team interviews, evaluated workflows, and worked with the CEO to define a clearer path forward. The result was a newly created President role focused on operations and profitability, allowing the CEO to prioritize growth and new business.

The result?

• A more balanced executive team

• Renewed focus on financial performance

• Stronger internal communication and accountability

• Space for the CEO to drive the next phase of growth

This realignment positioned the agency to scale smarter, with leadership, clarity, and a team set up to win.